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Built because the signals were always there.
2021
Founding insight: supply chain planners were making billion-rupee decisions with no early warning system.
2022
First signal engine prototype. 340 sources monitored. Tested against 18 months of historical FMCG market events.
2023
First enterprise pilot — FMCG, planning team.
2024
Expanded to Pharma, Telecom and Automotive verticals. Staged validation engine formalised.
2025
Opening early access to enterprise planning teams across India and Southeast Asia.